Ente de Turismo de la Ciudad de Buenos Aires. 2014
In 2014 we reconvened with the tourism agency to continue constructing and projecting a strong identity for the city of Buenos Aires, not only for the foreign public, but also local. Continuing with our work from 2009, we took the eclectic nature as truly distinctive to the city, this time applied to its people. The solution was to design an approach to individual situations represented in the overall image of the city. We designed all the tourist products, each one with their own map and leaflet, the brochure and the general calendar of the city.
Identity. Illustration. Maps.
2014 to present.